Nov 3 / 9:00pm

The Great iPhone App Flaw

What if each iPhone app was a subscription? What if the first two weeks of every iPhone app was free?

I think Apple missed a big one by creating that initial friction of paying upfront without any sort of trial.

I also think Apple missed an even bigger oppurtunity by not letting app makers make money on a subscription-basis.

The current iPhone app model is based around the app makers "cunning" you into buying their app. The model I'm proposing is geared towards app makers that build apps which people fall in love with.

What happens if you don't fall in love with the app? Simple: delete it, don't get billed.

What happens if you fall in love with an app? Simple, pay a buck a month. Now how many people would mind that for something they love?

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